Pharmaceutical and healthcare marketing stands as a dynamic and indispensable facet within the medical industry, dedicated to promoting healthcare products and services to both professionals and consumers. This intricate field involves meticulous strategic planning, effective communication, and targeted advertising to elevate awareness, establish brand credibility, and empower informed decision-making.
At its essence, pharmaceutical and healthcare marketing seeks to educate healthcare providers and the public on emerging medications, treatment options, and healthcare breakthroughs. Navigating the intricate regulatory landscape, this multifaceted domain strives to articulate the benefits of medical products accurately.
As the healthcare landscape undergoes continual transformation, pharmaceutical and healthcare marketing adapts, embracing innovative approaches to convey pivotal information and facilitate well-informed healthcare decisions. The evolution of this field is characterized by an unwavering commitment to ethical practices, the empowerment of patients, and the effective promotion of advancements that elevate overall healthcare outcomes.
Title : Medical liver biopsy: Toward a personalized approach
Consolato M Sergi, Universities of Alberta and Ottawa, Canada
Title : Emerging formulation and delivery applications of vitamin E TPGS
Andreas M Papas, Antares Health Products, United States
Title : Ectopically expressed olfactory receptors as an untapped family of drug targets and discovery of agonists and antagonists of OR51E1, an understudied G protein-coupled receptor
Vladlen Slepak, University of Miami Miller School of Medicine, United States
Title : Personalized and Precision Medicine (PPM) as a unique healthcare model through de-sign-inspired biotech- & biopharma-driven applications and upgraded business mar-keting to secure the human healthcare and biosafety
Sergey Suchkov, N.D. Zelinskii Institute for Organic Chemistry of the Russian Academy of Sciences & InMedStar, Russian Federation
Title : Managing healthcare transformation towards personalized, preventive, predictive, participative precision medicine ecosystems
Bernd Blobel, University of Regensburg, Germany
Title : Innovative development and delivery of biologics for chronic obstructive pulmonary disease
Yong Xiao Wang, Albany Medical College, United States
Title : Mathematical modeling the disc diffusion test: Antibacterial activity of copper-doped SnO2
Paulo Cesar De Morais, Catholic University of Brasilia, Brazil
Title : Antibody-proteases as translational tools of the next-step generation to be applied for biopharmacy-related and precision medical practice
Sergey Suchkov, N.D. Zelinskii Institute for Organic Chemistry of the Russian Academy of Sciences & InMedStar, Russian Federation
Title : Storage stability and solution binding affinity of an fc-fusion mimetic
Hanieh Khalili, University of East London, United Kingdom
Title : Macitentan/tadalafil combination– An additional value in pharmacotherapy of pulmonary arterial hypertension
Miroslav Radenkovic, University of Belgrade, Serbia