Pharmaceutical marketing and management are integral to ensuring the success of new drugs and therapies in a competitive and highly regulated market. Effective marketing strategies are essential for educating healthcare professionals and patients about the benefits and uses of pharmaceutical products. These strategies often involve a combination of direct outreach, digital marketing, and participation in medical conferences and events. Pharmaceutical marketing also focuses on building brand recognition and trust, ensuring that the products meet the specific needs of the market. On the management side, pharmaceutical companies must navigate complex regulations, supply chain logistics, and pricing strategies to maintain profitability and sustainability. A well-organized management structure is key to streamlining production, distribution, and sales processes, allowing companies to respond swiftly to market demands and regulatory changes. Together, pharmaceutical marketing and management create a framework for successful product launch and long-term market presence.
Title : Principles and standards for managing healthcare transformation towards personalized, preventive, predictive, participative precision medicine ecosystems
Bernd Blobel, University of Regensburg, Germany
Title : From marker to mechanism: Ligand discovery enables functional analysis of OR51E1, an ectopic olfactory receptor, in prostate cancer
Vladlen Slepak, University of Miami School of Medicine, United States
Title : Hydrogen sulfide in sepsis: From bench to bedside
Madhav Bhatia, University of Otago, New Zealand
Title : Tailored cellular environments to enable drug design
Lan Wang, Paretor LLC, United States
Title : Development of novel drug delivery pathways enabled by perillyl alcohol (NEO100), A monoterpene with multifaceted biomedical applications
Axel H Schonthal, University of Southern California, United States
Title : A NAMs-compatible mechanopharmacological model of drug penetration in the urinary bladder
Kunal Sharma, Swisss Federal Institute of Technology Lausanne, Switzerland
Title : Application of quality by design for pulmonary liposomes: Preliminary study to nano in-microparticle
Lucas Amaral Machado, University of Sao Paulo State – UNESP, Brazil
Title : Integrated Raman, SERS and computational approaches for the study of bioactive molecules in pharmaceutical chemistry
Maria Cristina Gamberini, University of Modena and Reggio Emilia, Italy
Title : The impact of metal-decorated polymeric nanodots on proton relaxivity
Paulo Cesar De Morais, Catholic University of Brasilia, Brazil
Title : Hepatotoxic botanicals-shadows of pearls
Consolato M Sergi, University of Alberta, Canada